Postnord App

Launched several features and app improvements, while also alignind the design of the app to Postnord design system.

Design System

Motion

UI Design

Promote sharing parcel

Problem

Users overlook the sharing button in parcel details. Many parcels are redirected to manned service points, driving up costs and lowering ratings by 0.7.

Goal

We want to increase the percentage that is picked up by recipient or a representative We want to decrease the percentage that is redirected to manned Service point

Solution

Make the sharing option more visible by adding a tooltip and using screen detection to highlight the share button.

Details View

Problem

Key delivery details such as destination, ETA, and pickup instructions—were buried in long text, making them easy to miss and driving unnecessary customer support calls.

Goal

Reduce customer calls about parcel location and delivery time, while minimizing friction during pickup at service points and lockers.

Solution

Declutter text heavy information and visually highligh critical actions. Rearrange information blocks based on importance.

Track List

Problem

An overload of information and a growing parcel volume made tracking difficult. For customers with more than five parcels a week, this led to frustration and frequent errors.

Goal

Improve clarity of parcel statuses and required actions to reduce customer calls. Improve order list to make time sentive parcel more prominent.

Solution

A complete redesign of the information hierarchy, reduction of number of call to action to a minimum needed.

Buy Postage

Problem

An overload of information and a growing parcel volume made tracking difficult. For customers with more than five parcels a week, this led to frustration and frequent errors.

Goal

Improve clarity of parcel statuses and required actions to reduce customer calls. Improve order list to make time sentive parcel more prominent.

Solution

A complete redesign of the information hierarchy, reduction of number of call to action to a minimum needed.

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